Regardless of Your Practice Style, Interdisciplinary Marketing is Essential
Regardless of YOUR Practice Style, Interdisciplinary Marketing is Essential
Do you have a family practice? Are you focused on personal injury? Is a pediatric practice your passion? Are athletes constantly coming in for care?
The great thing about outreach and marketing to medical doctors through research is that you can practice in nearly any style and still create powerful and effective marketing materials. The key is to match your physician list to your practice style. Below you will see some common examples-
Your Practice Your Physician List
Pediatrics Pediatrician
Personal Injury Primary Care/Internal Medicine
Athletics Primary Care/Extremity Specialists
Pregnancy Ob/Gyn, Midwife’s, Doula’s
General Practice Primary Care/Family Doctor
Neuropathy Neurologist
Of course, you will have some overlap and I would recommend having diversity in your list. One of the great advantages to practicing as a chiropractor is that we are extremely effective and well-developed in treating a variety of patient types. This gives us a lot of flexibility in creating our own practice niche, and then building relationships with other health professionals to develop our niche. Marketing through research is one of the most affordable and effective ways to build trust, credibility, and begin building the relationships that will translate into referrals. If you are not already consistently reaching out to your local niche of community specialists then please contact me to get started right away. I offer the best and perhaps only service designed and implemented explicitly for the purpose of building interdisciplinary referrals. Let’s build your practice together.
-The Evidence Based Chiropractor is the fastest growing chiropractic marketing group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.