The Evidence Based Chiropractor Blog
Hundreds of chiropractic marketing and research articles to help you grow.
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SPINE JOURNAL regarding chiropractic, "a statistically and clinically significant benefit..."
In 2013, SPINE Journal produced the research article, "Adding Chiropractic Manipulative Therapy to Standard Medical Care for Patients with Acute Low Back Pain: The Results of a Pragmatic Randomized Comparative Effectiveness Study."
In it, the authors came to the following conclusions-
“The results of this trial suggest that Chiropractic Manipulative Therapy in conjunction with standard medial care offer a significant advantage for decreasing pain and improving physical functioning when compared to standard care alone, for men and women between the ages of 18-35 with acute low back pain.”
“There was a statistically and clinically significant benefit to those patients receiving chiropractic manipulative treatment...”
“The majority of systematic reviews find that chiropractic manipulative therapy appears to reduce pain and disability at least moderately for many low back pain patients.”
“73% of participants in the SMC plus CMT group rated their global improvement as pain completely gone, much better, or moderately better, compared with 17% in the SMC group.”
This is further proof that working together and promoting multidisciplinary care will yield superior outcomes for our patients.
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-The Evidence Based Chiropractor is the leading DC/MD marketing and outreach group in the world. Our service is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is efficient, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.
Chiropractic Care Supported by the American Pain Society and American College of Physicians - by The Evidence Based Chiropractor
A variety of clinical guidelines support and encourage the use of chiropractic care due to its safety and efficacy. In 2007, the Annals of Internal Medicine released a series of clinical guidelines. The clinical guidelines for the treatment of low back pain were supported by the American Pain Society and the American College of Physicians.
These guidelines reveal some interesting data. They report 65% of primary care physicians recommend massage, 55% recommended ultrasound, and 22% recommended (of performed) spinal manipulation. They also found that only 2 treatment options show strong efficacy for the management/treatment of acute (<4 weeks duration) low back pain. These treatment options were spinal manipulation and heat. For sub-acute and chronic low back pain the researchers still found spinal manipulation to be a valuable treatment option.
When we look at this study we can draw a few conclusions. First, only a small minority (22%) of physicians are recommending spinal manipulation to their patients. Second, spinal manipulation is a recommended treatment option.
The discrepancy in the recommendations from the clinical guidelines and the recommendations by the physicians is no surprise. Other studies have shown that primary care physicians recommendations for low back pain are "high discordant" with current research. Without a profession wide marketing and outreach campaign for the promotion of this research, the task falls to us, as individual providers to build referral relationships.
-The Evidence Based Chiropractor is the leading DC/MD marketing and outreach group in the world. Our service is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is efficient, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.
Do I Need an MRI? by The Evidence Based Chiropractor
Many primary care doctors order MRI's immediately for patients with spine complaints. Did you know that research suggests the patients should be evaluated by a non-surgical spine physician first? For many local primary care doctors, we are that choice!
-The Evidence Based Chiropractor is the fastest growing chiropractic outreach group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together
Pediatrician Referring to a Chiropractor?
A mother and father arrive with their young child for his one month check up with their pediatrician. During the visit they mention the young boy is not opening his jaw all the way, has limited neck motion, and while gaining adequate weight, the feedings are quite uncomfortable for mom due to the lack of jaw extension. The pediatrician picks up the phone, calls his chiropractic colleague and refers the young boy for a chiropractic evaluation. Does this seem like fantasy? Well, this exact situation played out in my office just this week. And it is due to the relationships that can be built using a systematic approach, like those of The Evidence Based Chiropractor.
While most of the research provided by The Evidence Based Chiropractor is not pediatric specific, it is still extremely valuable to distribute this literature to your local pediatricians (assuming you are interested in seeing children in your practice). The research positions you and your practice as one which is current, modern, up to date, and a trusty worthy source of health care for your community. Then by using additional tools such as those outlined in The MD Meeting Report, you can establish the personal rapport necessary to facilitate these referrals.
I don’t know about you, but the idea that my local pediatricians will “stand up” and directly refer patients to my office gets me really excited. This is not about “seeking the approval” of local MD’s, but rather working in collaboration and gaining exposure to patients whom may have not made it to your office on their own. After all, less than 12% of the population visits chiropractic offices. When other physicians in my community directly refer to my office I take pride in exposing their patients to our wonderful profession. Join us, and utilize our elegant and effective service designed to facilitate these types of referrals.
The Evidence Based Chiropractor is the fastest growing chiropractic marketing group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together
SPINE Recommending Maintenance Adjustments for Prevention?
In what may become a "landmark" study in research related to the practice of chiropractic, SPINE Journal emphatically recommends that maintenance (at a frequency of 2x month) adjustments to the lumbar spine may prevent future episodes of lumbar spine pain.
Pain (VAS Score) and disability (Oswestry) were reduced continually with the group receiving maintenance treatment. In conclusion they found that "we suggest that maintained SM is beneficial to patients with chronic nonspecific LBP particularly those who gain improvement after initial intensive manipulation to maintain the improved post-treatment pain and disability levels."
When powerful research such as this is produced for prescription medications, the pharm reps are banging down the door of every medical practitioner in country. However, aside from our promotion at The Evidence Based Chiropractor, I have not seen a single chiropractic organization mount a campaign which promotes this research to the public or to other medical providers.
Facebook, Google, Health Fairs, etc can all be good marketing for your practice. But do not neglect perhaps the most valuable outreach and referral generator of interdisciplinary referrals. We, as chiropractors, have an abundance of high quality research which needs to be promoted and not left dormant! This library of research will continue to build and it will be our task to make sure that others are aware of the value of our care.
If you do not have the time or desire to produce research briefs for other physicians in your community, then join us today.
Join us by January 31st to receive zip code exclusivity and a FREE 30 minute implementation call!
The study- http://www.ncbi.nlm.nih.gov/pubmed/21245790
The Evidence Based Chiropractor is the fastest growing chiropractic marketing group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together