The Evidence Based Chiropractor Blog
Hundreds of chiropractic marketing and research articles to help you grow.
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Medical Attitudes Towards Chiropractic- by The Evidence Based Chiropractor
A new study in the Journal of Chiropractic Education examines the attitudes, knowledge, and perception of medical students towards chiropractic care. Not surprisingly, many of the medical students have had limited exposure to chiropractic. Their views and perceptions were based on hearsay and speculation as opposed to research and experience. A few of the key quotes include:
‘‘Just a lack of understanding of what a chiropractor does and the safety associated with it, are barriers to me, you know, when I’m practicing or referring someone to a chiropractor.’’
‘‘Showed us journal articles . . . this is the kind of evidence we were looking for, and she had presented this to us about safety and about patient satisfaction. I think those are 2 big topics for me that. . .maybe I can take this seriously, rather than just brushing it off, you know, as a service.’’
I am sure these quotes resonate with many of the members of The Evidence Based Chiropractor. My estimation is that roughly 50% of the physicians my members interact with have never met a chiropractor before. Unfortunately, chiropractic seems to be the best-kept health care secret of the last 200 years. However, we can built referral relationships with other physicians and drive increased utilization of chiropractic. By presenting research, answering questions, building rapport, and reaching out we can build the referral relationships which will not only grow our individual practices', but the profession as whole. In my opinion chiropractic needs nothing added to it; we simply need to highlight the wonderful safety and efficacy of the chiropractic adjustment.
-The Evidence Based Chiropractor is the leading DC/MD marketing and outreach group in the world. Our service is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is efficient, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.
Finding Your Tribe- by The Evidence Based Chiropractor
Building a practice based on interdisciplinary referrals is one of the most affordable and effective ways to grow a practice. It does not happen overnight, and it takes consistency; but the results speak for themselves.
Some chiropractors may cringe when thinking about relationship building with Medical Doctors, while others may welcome the idea with open arms. One extremely important point regarding relationship building is that you should focus on the providers whom you resonate with! If you have a cash practice which only provides care for full families then I would encourage you to build relationships with pediatricians and OB/GYN's. Perhaps you have additional credentialing in sports chiropractic. It would be advantageous for you to reach out to sports medicine doctors and extremity specialists.
In my opinion, the most important component to building interdisciplinary referral relationships is to target and reach out to other practitioners that are in-line with your practice style. Just as there are all types of chiropractors, their are all types of MD's, DO's, PA's, OB's, etc. Finding your tribe, and the group of local practitioners you resonate with may take some time, but your practice and your friends and neighbors will benefit as you build those relationships.
-The Evidence Based Chiropractor is the fastest growing chiropractic marketing group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.
Do I Need an MRI? by The Evidence Based Chiropractor
Many primary care doctors order MRI's immediately for patients with spine complaints. Did you know that research suggests the patients should be evaluated by a non-surgical spine physician first? For many local primary care doctors, we are that choice!
-The Evidence Based Chiropractor is the fastest growing chiropractic outreach group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together
Want Increase MD Referrals? Find out how The Evidence Based Chiropractor can help!
-The Evidence Based Chiropractor is the fast growing chiropractic marketing group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.
-The Evidence Based Chiropractor is the fastest growing chiropractic marketing group in the profession. The service, founded and run by Dr. Jeff Langmaid, is dedicated to increasing chiropractic utilization by showcasing research. Marketing to medical doctors through research is proven, cost effective, and can dramatically improve your incoming referrals. Join us. Lets grow chiropractic together.